Articles and blogs

Articles and blogs are a great way to keep your website fresh and up-to-date. But you need to add content regularly if your website is going to deliver the results you're looking for. This is the key to successful content marketing. Many businesses know this, yet they just cannot find the time. Sound familiar? Hand your article writing and blogs over to me.

Bios and profile pages

Your business needs to shout about all the amazing people who work there. But writing your own bios and profile pages can be difficult, even cringe-worthy, and is something many will push to the bottom of their to-do list. If so, let me write them on your behalf.

Case studies

If your business has done something well, you need to tell everyone about it. Case studies are a wonderful way to do this, as they provide real-life examples of the work you've achieved and the customers or clients you've helped. I can take on the task of writing your case studies. If I need to interview clients to achieve this, that's absolutely fine by me.

Email marketing

Want to send an email out to your customers? Perhaps it's a one-off promotion or an ongoing campaign. Email marketing is a great idea, but you need to ensure that the content is going to compel your customers to act.

Editing and proofreading

Maybe you've written some content, but you just need someone to cast an expert eye over it. After all, no one wants to publish clumsy copy that's riddled with mistakes. Never fear. As a self-confessed English geek, I love nothing more than to correct spelling and grammatical errors, and to re-write content that doesn't quite work. I'm not joking!

Newsletters

Newsletters are another excellent content marketing tool that businesses like to have in their arsenal. But just like blog posts, they need to be done on a regular basis in order to be effective. If you don't have a marketing department that can do this for you, you can always outsource it to a willing freelance content writer (that’s me). 

Press releases

There's a knack to writing press releases. The reader (typically a journalist) might lose patience if you don't get it right. That's definitely something best avoided. Want to get it spot-on? Just ask.

SEO web copy

Your website is often the first impression your potential clients and customers have of you. If they don't like what they read, they'll go somewhere else. So your web copy needs to do a lot of things, like speak to your target audience, convey your brand ethos, rank highly on search engine results pages, and of course sell your services or products. Sound overwhelming? Get in touch. I don't mind if you're starting with a blank slate, or want to revise the content you've already got. I’m a specialist website content writer. I’ve got your SEO copywriting covered.

Social media

You know you should make better use of social media, but you're not really sure where to start, or you just can't keep it up. I understand, you're busy doing your job for goodness sake! Talk to me about social media strategy and social media content.